Best CRM for tattoo studios might not be a CRM but a Job Management system!
When studio owners are searching for the best CRM for tattoo studios they are probably working with a number of artists, and are feeling the pain of managing the admin. As well as struggling to market your services to, not only new prospects, but also to existing clients!
A CRM, customer relationship management, system is the obvious choice for any business wanting to better manage clients, with the aim of improving service and ultimately increasing revenue/sales – more efficiently. Like any systems, CRM’s have core functionality, with different strengths and weaknesses – depending on if they are a generic solution or have been designed and developed for a specific sector.
Tattoo studios have specific requirements:-
- Management of client information
- Staff / Job scheduler (calendar based)
- Job Booking notifications – email/sms
- Job Booking reminders – email/sms
- Client marketing communications – email/direct mail
- Integration with external calendars (Google/Outlook)
- Integration with cloud accounting software (Xero/Quickbooks)
- Custom forms/reporting
- Mobile APP
Two important areas to consider are the management of multiple artist combined with the scheduling of multiple job bookings of different duration’s, with the chance that work is completed over multiple, scheduled, sittings. See how ServiceM8 handles job scheduling.
Job Management systems do not typically have the capability to do marketing email communication. If the system you are investigating does not appear to have the functionality that you require, modern software usually has either ‘partner’ technology, or the ability to link third party solutions that will provide you with the capability needed. Mailchimp can be integrated with ServiceM8 using a free Add-On.
There are many CRM and Job Management systems available on the market these days, it can be easy to get lost in ‘the noise’!
In order to make sense of all of the systems available to you, it can help with creating a shortlist selection if you also consider the support/partner behind the technology!? The right, and trusted, supplier can make all the difference when implementing new systems and helping with the project management.